Here is a series of packages that were created to represent a new product that is competitive with similar products—in this case, all-natural, filled dogs bones. I went this direction because I have three dogs—one small, medium and large, and I care a lot about the food and treats they consume. I did significant product comparison and research to help determine physical characteristics and hierarchy of information. See the visual audit I completed here. This project was awarded a Silver ADDY in packaging. (2016)
Back to Top